KEDIRI – Event MallUMKM Kediri Kediri Sale 2020 diperpanjang oleh pihak Tokopedia yang seharusnya berakhir Selasa (29/9) menjadi Rabu (30/9), sehingga total acara menjadi 6 hari. Perpanjangan event ini karena respon publik yang positif, terutama para diaspora Kediri yang tersebar di berbagai daerah di Indonesia.
“Ini kesempatan buat masyarakat yang belum sempat berbelanja, karena masih banyak program promo seperti cashback hingga 80 persen dan baru akan berakhir pada Rabu (30/9) pukul 24.00,” Gustio Wahyu Wirata, perwakilan Tokopedia di Kediri.
Di tengah event, banyak toko atau pelaku UMKM yang hendak mendaftar, namun kami mohon maaf karena saat event berlangsung tidak menerima peserta baru. “Namun pelaku UMKM tetap bisa mendaftar sebagai seller di Tokopedia, kelak jika ada event lagi kerjasama Tokopedia dengan Pemkot Kediri baru bisa bergabung,” tambah Gustio.
Walikota Kediri Abdullah Abu Bakar di tempat terpisah, mengaku senang mendengar respon masyarakat yang positif. Event ini bisa sebagai obat kangen bagi masyarakat Kediri yang tinggal di luar kota, karena bisa membeli oleh-oleh atau produk Kota Kediri secara online. “Event ini juga mendorong konsumsi produk domestik. Ini sangat membantu pelaku UMKM agar produknya tetap terserap,” kata Mas Abu, sapaan akrab walikota.
Dengan event ini, lanjut Mas Abu, pelaku UMKM menjadi belajar bagaimana melayani pembeli, kesesuaian produk yang dipajang dan dikirim, ketepatan waktu pengiriman, termasuk penanganan jika ada komplain. “Karena pandemi ini menjadi momentum perdagangan yang terus semakin bergeser ke ranah digital. Pelaku UMKM harus benar-benar siap untuk menyambutnya,” jelas Mas Abu. (bad)
MallUMKM Kediri Sale is extended
KEDIRI – The MallUMKM Kediri Kediri Sale 2020 event was extended by the Tokopedia which was supposed to end Tuesday (29/9) to Wednesday (30/9), bringing the total event to 6 days. The extension of this event was due to the positive public response, especially the Kediri diaspora which spread across various regions in Indonesia.
“This is an opportunity for people who have not had time to shop, because there are still many promo programs such as cashback of up to 80 percent and will only end on Wednesday (30/9) at 24.00,” Gustio Wahyu Wirata, Tokopedia’s representative in Kediri.
In the middle of the event, many shops or MSME players wanted to register, but we apologize for not accepting new participants during the event. “However, UMKM players can still register as sellers on Tokopedia. In the future, if there is another event, Tokopedia’s collaboration with the Kediri City Government can only join,” added Gustio.
Mayor of Kediri Abdullah Abu Bakar, in a separate location, said he was happy to hear the positive response from the community. This event can be used as a remedy for the people of Kediri who live outside the city, because they can buy souvenirs or products from Kota Kediri online. “This event also encourages consumption of domestic products. This really helps MSME players so that their products are still absorbed, “said Mas Abu, the mayor’s nickname.
With this event, Mas Abu continued, MSME players learned how to serve buyers, the suitability of products displayed and sent, the timeliness of delivery, including handling if there are complaints. “This pandemic has become a trading momentum that continues to shift to the digital realm. UMKM players must be really ready to welcome it, “explained Mas Abu. (bad)

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