Walikota : UMKM Jangan Mudah Puas

Terjadi Lonjakan Penjualan saat MallUMKM Kediri Sale

KEDIRI – Walikota Kediri Abdullah Abu Bakar, meminta agar pelaku UMKM di Kota Kediri tidak mudah puas dengan hasil penjualan yang sudah berjalan. Tetapi mereka harus terus mengembangkan diri agar usahanya semakin maju. “Harus ada program lanjutan, harus ada roadmap jangka panjang. Jangan para pelaku UMKM ini setelah event ini berjalan dilepas sendiri-sendiri. Bahwa mereka kelak harus mandiri, memang benar, itu targetnya. Tapi proses inkubasi ini berlanjut bagi pelaku UMKM yang mungkin belum tersentuh atau muncul pelaku-pelaku baru”, tegas Mas Abu, saat meninjau MallUMKM Kediri Sale di Tokopedia, yang berhasil meningkatkan penjualan.

PENJUALAN MELONJAK : Walikota Abdullah Abu Bakar meninjau MallUMKM Kediri Sale 2020

Launching  MallUMKM Kediri Sale 2020 di Tokopedia itu, secara riil membawa dampak nyata bagi para pelaku UMKM. Penjualan di platform marketplace Tokopedia mengalami lonjakan, bahkan ada yang mengalami kehabisan stok produk yang dijual. “Alhamdulillah ini ada produk saya yang sudah habis. Saya tidak menyangka responnya begitu cepat menaikkan omset. Saya berharap Pemkot Kediri dan Tokopedia membuat event seperti ini lagi ,” ujar Bagus Nugroho, pemilik merk jajanan Macaroni Two Brother Factory, Sabtu (26/9).

Hal serupa diungkapkan Titik Umiati. Dia mendisplay 14 produk di Tokopedia, mulai Ice Cream Powder, Ice Cream Beku, aneka cetakan untuk variasi Tart Ice Cream, dan sebagainya. Hasilnya, langsung ada penjualan yang benar-benar bikin kejutan. “Alhamdulillah,  ada orderan dari Cilacap, Bondowoso, Gresik dan  Kediri sendiri,” kata Titik, pemilik merk Laxefu Ice Cream.

Titik mengaku, awalnya dia membayangkan kalau penjualan masuk uangnya susah dicairkan. Ternyata, a uang bisa langsung ditarik semua ke rekening pribadi. “Masya Alloh, kok dari dulu tidak ada pendampingan seperti ini.  Dengan adanya MallUMKM Kediri Sale 2020, benar-benar mendongkrak penjualan terutama saya pribadi. Ada tambahan omzet yang luar biasa “, tegas Titik.

Begitu pula Lis Susanti, pemilik Adia Bag menyatakan terjadi lonjakan transaksi pada hari pertama dari satu produk yang diikutkan flashsale di event MallUMKM Kediri Sale 2020 di Tokopedia. “Saya total mendisplay 15 produk, cuma karena ada program flashsale saya ikutkan 1 produk di Tokopedia, Alhamdulillah laku keras. Event seperti ini perlu dilakukan lagi,” kata Santi. (adv/bad)

 

Mayor: UMKM do not get satisfied easily

There was a surge in sales during the MallUMKM Kediri Sale

KEDIRI – Mayor of Kediri Abdullah Abu Bakar, requested that SMEs in Kediri City are not easily satisfied with the results of sales that have been running. But they must continue to develop themselves so that their business can progress. “There must be a follow-up program, there must be a long-term roadmap. Do not let the SMEs do it separately after this event. That they must be independent, it is true, that is the target. or new actors emerge, “Mas Abu emphasized, when reviewing the MallUMKM Kediri Sale on Tokopedia, which succeeded in increasing sales.
The launching of the MallUMKM Kediri Sale 2020 at Tokopedia, in real terms, had a real impact on MSME players. Sales on the Tokopedia marketplace platform experienced a surge, some even ran out of stock of the products being sold. “Alhamdulillah, this is my product that has run out. I did not expect the response would be so fast to increase turnover. I hope the Kediri City Government and Tokopedia will hold an event like this again,” said Bagus Nugroho, owner of the snack brand Macaroni Two Brother Factory, Saturday (26/9) .
The same thing was expressed by Titik Umiati. He displayed 14 products at Tokopedia, starting with Ice Cream Powder, Frozen Ice Cream, various molds for variations of Tart Ice Cream, and so on. As a result, there was an immediate sale that really surprised me. “Alhamdulillah, there are orders from Cilacap, Bondowoso, Gresik and Kediri themselves,” said Titik, owner of the Laxefu Ice Cream brand.
Titik confessed, initially she imagined that the money would be hard to cash in when the sales came in. As it turned out, all money could be immediately withdrawn to a personal account. “Alloh Alloh, how come there has always been no assistance like this. With the MallUMKM Kediri Sale 2020, it really boosted sales, especially myself. There is a tremendous additional turnover”, emphasized Titik.
Likewise, Lis Susanti, owner of Adia Bag, stated that there was a surge in transactions on the first day of a product that was included in the flash sale at the MallUMKM Kediri Sale 2020 event on Tokopedia. “I displayed a total of 15 products, just because there was a flash sale program I joined 1 product in Tokopedia, Alhamdulillah it was selling well. Events like this need to be done again,” said Santi. (bad)

 

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